The popularity of women’s college basketball has pushed the price of resale tickets to the NCAA Final Four tournament north of $2,000 this week, according to Logitix, a technology company that scans prices across multiple platforms.
The college basketball tournament — one of the most wagered on sports events in the nation — is coming to a close this week. In the women’s bracket, Iowa will face the University of Connecticut on Friday while, later that day, the University of South Carolina will take on the University of North Carolina.
The average price of a ticket sold to the NCAA women’s semifinals was $2,323, while the average sale price for the men’s was $1,001.21, Logitix reported Wednesday. Prices for the women’s tournament have…
