July 3 (UPI) — A town on New York’s Long Island is aiming to clean up its chronic littering problem with an aggressive anti-littering campaign and steep fines.

The Town of Babylon’s “Operation Clean” campaign was launched with an ad showing a serial litterer getting some “karma” in the form of a garbage truck dumping its load on his lawn.

The town has also erected anti-littering signs, which read: “Why are you littering? I am lazy. I don’t care about natural areas. Mommy still cleans up after me. All of the above.”

“Why do we have to have the moniker of being slobs? That’s why we’re literally getting in everybody’s face now and…